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Archive for January 29, 2014

ASEOHosting Introduces Many New Country-Code Top Level Domains

Hudson, FL, January 29, 2014 – ASEOHosting, a provider of premium multiple IP hosting, has announced the availability of several new country-code top-level domains to its clients. The new ccTLDs will be an invaluable addition for webmasters seeking to increase their exposure in international markets and broaden the link diversity of their site portfolios.

Among the new ccTLDs are Austria(.at), Portugal(.pt), Macedonia(.mk), Lithuania(.lt), Hungary(.hu), Poland(.pl), Switzerland(.ch), Greece(.gr), Belgium(.bg), and the Czech Republic(.cz). Read more

Rap Genius vs. Google: What Really Happened?

8699405964_450c45a0d9_bIn the continuing saga of big companies implementing SEO strategies that get them a spanking, Rap Genius has had its SERP positions wiped out by Google.

Rap Genius is a lyrics site that allows its users to comment on lyrics, explaining and analyzing their meaning. The lyrics industry is a cutthroat niche, with a large number of sites fighting it out for the top SERP positions. Among its competitors, Rap Genius is a standout for the quality of the site and the insightful commentaries, but apparently the company’s owners decided that wasn’t good enough, and implemented a link building strategy that even a neophyte SEO could have told them wasn’t wise. Read more

Matt Cutts Comes Down Hard On Guest Blogging

In an uncharacteristically forthright blog post, Matt Cutts, head honcho of Google’s webspam team, lashed out at the practice of guest blogging. Apparently infuriated by what is probably the millionth automated spam email from low-grade online marketers offering to produce content for his blog, Cutts seems ready to go to war with guest bloggers.

“Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company.”

If you haven’t already, you should check out the post to understand the nuance of his position. Of course, a backlash is already well underway, with many apparently having missed that nuance. Read more

5 Basic SEO Mistakes That Webmasters Continue to Make

2959253587_05102df8df_oDisclaimer: The opinions expressed by the guest blogger are theirs alone and do not reflect the opinions of ASEOHosting.

Are you not getting the volume of search traffic that you feel you should or could be getting? There might be some very simple reasons why.

According to Google engineer Matt Cutts, there are some basic SEO mistakes that many webmasters make. Here are those mistakes along with some suggestions to fix or avoid them. Read more

SEO, Content Marketing, and Social Media: The Best of December 2013

2013 was a confusing year. It was the year that content marketing became the new SEO. Wait, but it was the year that social media became the new SEO. No, it was the year that SEO died. See what we’re saying? Regardless of the noise, as always, we continue to reiterate that for online success, you are going to have to employ a strategy that effectively uses all three of these elements. SEO, social media, and content marketing should be the breakfast, lunch, and dinner of your 2014. In that spirit, we gathered some of the best articles from December to get you on your way moving into the New Year. Enjoy, and if you’re looking for the same great content the rest of the month, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

SEO Changed Forever In 2013. How To Adjust And Thrive In 2014

If there’s ever been any question that SEO marketers need to put user needs first, 2013 was the year the search engines made it clear. Nearly every innovation in search — algorithm updates like Google Hummingbird, SERP enhancements, social integrations — was aimed at creating a better experience for the searcher.

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