Monthly Archives: September 2014

SEO, Content Marketing, and Social Media: The Best of August 2014

i am creativeEach month, we like to collect the most interesting and relevant articles from the fields of SEO, content marketing, and social media. This time around Google dominated the news cycle with their two announcements, one regarding HTTPS and the other marking the end of Google authorship. Mixed in among these major news items, we’ve also included a number of well-written and informative industry posts that caught our eye in August.  If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

A Real World Negative SEO Case Study

Yesterday, someone explicitly threatened to launch a negative SEO attack against our website. Unless we pay a sum of money in the next 24 hours, our backlink profile will be flooded with toxic links.

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SEO Secrets

Five Must-Know SEO Secrets (That You Probably Don’t Know)

SEO SecretsBy now, you’ve already had it drilled into your head on a regular basis – search engine optimization is about as far from dead as possible. Although it’s certainly more content-oriented now than in the past, its importance to one’s success on the web literally cannot be understated. If your site isn’t properly optimized, it’s not going to rank. If it doesn’t rank, users don’t find it. And if users don’t find it, well… You probably shouldn’t quit your day job. Continue reading