The SEO industry is obsessed with the future. They react to Google updates. They integrate new techniques. SEO is about moving forward. It’s also about staying relevant. In that spirit, we collect interesting articles each month.
These articles cover SEO, content marketing, and social media. We do this to help you and your business. We want you to stay ahead.
(more…)
There was a time not too long ago when link building was one of the most vital components of search engine optimization. The more links a website received, the higher it ranked. As time went on, Google tweaked and updated its link ranking algorithms. Link building became as much about quality as it was about quantity.
It didn’t take long for the SEO community to coin a new term in order to describe the process by which a link valued (or devalued, as it were) a page. Link Juice, as it’s known, became a common phrase in any discussion of Search Engine Optimization. The idea was that whenever a page linked to another, some of that page’s ‘value’ would transfer to the target.
(more…)