Google might release the next Penguin soon. Therefore, I think it’s a good time to remember something. You can easily detect unnatural links in your sites’ profiles. You can use this detection technique for any site.<\/p>\n
This is true even if it didn’t get a penalty or warning. It’s a good technique. You can use it to understand risk. You can also manage the risk. This is the risk you might face when the next unnatural link update comes.<\/p>\n
<\/p>\n
SEO Practices in 2013: Location, Links and Luck \u2013 Part 1<\/a><\/h2>\nGoogle\u2019s search engineer Matt Cutts said that Google\u2019s algorithms change once per day at the least. In one year, over 500 algorithm changes take place.<\/p>\n
Instead of focusing SEO strategy to fight against Panda Penguin and other animal-friendly Google changes, strategies need to focus beyond typical SEO tactics. Here are a few ideas for you.<\/p>\n
SEO: Best Way to Get Website Promotion<\/a><\/h2>\nSEO or search engine optimization has become an important marketing mechanism for online businesses. Proper search engine optimization methods help enhance the performance of sites after search engines place them.<\/p>\n
SEO’s work mostly depends on the type of web indexes used, the specifics of the search, the use of pivotal words, and the proper functioning of web indexing tools.<\/p>\n
International Linkbuilding: Learnings from the Trenches<\/h2>\n<\/figure>\nThis is the written version of my presentation. I gave it at the famous SEO Campixx conference in Berlin, Germany. The conference lasted two days. There were 130 presentations.<\/p>\n
These were divided into 10 tracks. This allowed for many detailed talks in one weekend. If you speak German, or understand it like me, I recommend getting a ticket for next year!<\/p>\n<\/figure>\nOver the past few months, I attended industry events. These were in Europe and the United States. During this time, I had in-depth conversations. I spoke with many SEO professionals. These were from SEO firms of all sizes.<\/p>\n
We talked about their challenges. These included selling, delivering, and showing SEO results to clients. There were many common themes and trends.<\/p>\n
However, one SEO challenge stood out. Reporting keyword position improvements is pointless. You must also include keyword visits and conversion data.<\/p>\n
SEO Audit Checklist: 20 Tasks that Every Website Owner Shouldn\u2019t Forget About<\/h2>\nYour website’s search engine ranking is important. It significantly affects getting potential clients. Therefore, a complete SEO audit is important. Identify the obstacles preventing top rankings.<\/p>\n
Also, find opportunities to improve performance. Here are twenty (20) best practices. These will ensure you meet top SEO requirements.<\/p>\n
3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy<\/a><\/h2>\nAs smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobile\u2013friendly website is becoming essential.<\/p>\n
Mobile sales have already overtaken desktop sales, and mobile Internet usage is predicted to overtake desktop internet usage by 2014. It is only logical that mobile search will overtake desktop search at some point in the near future as well.<\/p>\n
SEO or Search Engine Optimization is a tenuous tactic used by businesses big or small all over the web. When executed well, a website can propel to the first page of the major search engines, putting the business in the line of sight of the consumer when they\u2019re already searching for a product or service.<\/p>\n
Content Marketing<\/h1>\n
Does your content strategy have a team leader? It should.\u00a0 When I first wrote about the characteristics of a strong content strategy in\u00a0Content Criminal Minds: Why Your Content Needs a BAU<\/span>, I introduced you to Aaron Hotchner, the team\u2019s leader.<\/p>\nPeople know him for making sure the team meets its goals. He keeps everyone focused and ensures everything gets done. It\u2019s a big job, but he does it with a devoted, professional air.<\/p>\n
Google Author Rank and Authorship: What We Know So Far<\/a>\/h2>
\nBy now (I hope!) most businesses realize that Google Plus is not only here to stay but offers a number of distinct benefits from a marketing standpoint. Many will mention the effect of Google+ on SEO (Google Search).<\/p>\nOr they\u2019ll bring up Hangouts and Hangouts on Air as useful, free communication and broadcasting tools. And more and more brands are finding creative uses for Google+ Communities.<\/p>\n
The Content Marketing Landscape Infographic<\/a><\/h2>\nWe created an infographic. It highlights the 2013 content marketing landscape. If you didn\u2019t know, content marketing includes many elements. These range from analytics to content generation. T<\/p>\n
hey also include SEO to social media. As a leading UK content marketing company, we wanted to create an informative infographic. It shows how all these important areas work together.<\/p>\n
Social Media<\/h1>\n
The State of the Media: Social Media Report 2012 by Nielsen shows interesting facts. In 2012, people accessed social media accounts from their Smartphone as compared to previous years.<\/p>\n
While Facebook mobile access increased by 85 percent, Pinterest mobile users increased 4225 percent; in the same way, Twitter and LinkedIn mobile users increased by 140 percent and 114 percent respectively.<\/p>\n
The 7 Most Interesting Social Media Studies and What to Learn from Them<\/a><\/h2>\nOne of the first things I learned, almost 2 years ago when I took the plunge into Social Media with Buffer, was that things weren\u2019t very defined yet.<\/p>\n
Their guiding metrics and studies are really just in their beginning phase and a lot is still quite vague. To help make things a tiny bit more clear, I thought it might be helpful to collect 10 of the most interesting social media studies and see what we can best learn from them.<\/p>\n
Chances are, your company has a social media policy. Whether HR buries it in the back of a handbook or understanding all the rules requires a full day of rigorous training, almost everyone has some form of dos and don\u2019ts when it comes to the social space.<\/p>\n
However, as social media evolves at a lightning speed, it becomes increasingly pertinent to address issues that might not have come up in the past.<\/p>\n
To get you started on the policy refresh, here are some questions\/scenarios that you should prepare BEFORE<\/strong> it falls upon your social marketing team.<\/p>\nWe’ll wrap up this month’s roundup with Matt Cutts letting us know why a new page’s ranking changes over time.<\/p>\n
\n ![\"YouTube](\"https:\/\/img.youtube.com\/vi\/BzfK6isC7CA\/hqdefault.jpg\")
\n
SEO or search engine optimization has become an important marketing mechanism for online businesses. Proper search engine optimization methods help enhance the performance of sites after search engines place them.<\/p>\n
SEO’s work mostly depends on the type of web indexes used, the specifics of the search, the use of pivotal words, and the proper functioning of web indexing tools.<\/p>\n
International Linkbuilding: Learnings from the Trenches<\/h2>\n<\/figure>\nThis is the written version of my presentation. I gave it at the famous SEO Campixx conference in Berlin, Germany. The conference lasted two days. There were 130 presentations.<\/p>\n
These were divided into 10 tracks. This allowed for many detailed talks in one weekend. If you speak German, or understand it like me, I recommend getting a ticket for next year!<\/p>\n<\/figure>\nOver the past few months, I attended industry events. These were in Europe and the United States. During this time, I had in-depth conversations. I spoke with many SEO professionals. These were from SEO firms of all sizes.<\/p>\n
We talked about their challenges. These included selling, delivering, and showing SEO results to clients. There were many common themes and trends.<\/p>\n
However, one SEO challenge stood out. Reporting keyword position improvements is pointless. You must also include keyword visits and conversion data.<\/p>\n
SEO Audit Checklist: 20 Tasks that Every Website Owner Shouldn\u2019t Forget About<\/h2>\nYour website’s search engine ranking is important. It significantly affects getting potential clients. Therefore, a complete SEO audit is important. Identify the obstacles preventing top rankings.<\/p>\n
Also, find opportunities to improve performance. Here are twenty (20) best practices. These will ensure you meet top SEO requirements.<\/p>\n
3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy<\/a><\/h2>\nAs smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobile\u2013friendly website is becoming essential.<\/p>\n
Mobile sales have already overtaken desktop sales, and mobile Internet usage is predicted to overtake desktop internet usage by 2014. It is only logical that mobile search will overtake desktop search at some point in the near future as well.<\/p>\n
SEO or Search Engine Optimization is a tenuous tactic used by businesses big or small all over the web. When executed well, a website can propel to the first page of the major search engines, putting the business in the line of sight of the consumer when they\u2019re already searching for a product or service.<\/p>\n
Content Marketing<\/h1>\n
Does your content strategy have a team leader? It should.\u00a0 When I first wrote about the characteristics of a strong content strategy in\u00a0Content Criminal Minds: Why Your Content Needs a BAU<\/span>, I introduced you to Aaron Hotchner, the team\u2019s leader.<\/p>\nPeople know him for making sure the team meets its goals. He keeps everyone focused and ensures everything gets done. It\u2019s a big job, but he does it with a devoted, professional air.<\/p>\n
Google Author Rank and Authorship: What We Know So Far<\/a>\/h2>
\nBy now (I hope!) most businesses realize that Google Plus is not only here to stay but offers a number of distinct benefits from a marketing standpoint. Many will mention the effect of Google+ on SEO (Google Search).<\/p>\nOr they\u2019ll bring up Hangouts and Hangouts on Air as useful, free communication and broadcasting tools. And more and more brands are finding creative uses for Google+ Communities.<\/p>\n
The Content Marketing Landscape Infographic<\/a><\/h2>\nWe created an infographic. It highlights the 2013 content marketing landscape. If you didn\u2019t know, content marketing includes many elements. These range from analytics to content generation. T<\/p>\n
hey also include SEO to social media. As a leading UK content marketing company, we wanted to create an informative infographic. It shows how all these important areas work together.<\/p>\n
Social Media<\/h1>\n
The State of the Media: Social Media Report 2012 by Nielsen shows interesting facts. In 2012, people accessed social media accounts from their Smartphone as compared to previous years.<\/p>\n
While Facebook mobile access increased by 85 percent, Pinterest mobile users increased 4225 percent; in the same way, Twitter and LinkedIn mobile users increased by 140 percent and 114 percent respectively.<\/p>\n
The 7 Most Interesting Social Media Studies and What to Learn from Them<\/a><\/h2>\nOne of the first things I learned, almost 2 years ago when I took the plunge into Social Media with Buffer, was that things weren\u2019t very defined yet.<\/p>\n
Their guiding metrics and studies are really just in their beginning phase and a lot is still quite vague. To help make things a tiny bit more clear, I thought it might be helpful to collect 10 of the most interesting social media studies and see what we can best learn from them.<\/p>\n
Chances are, your company has a social media policy. Whether HR buries it in the back of a handbook or understanding all the rules requires a full day of rigorous training, almost everyone has some form of dos and don\u2019ts when it comes to the social space.<\/p>\n
However, as social media evolves at a lightning speed, it becomes increasingly pertinent to address issues that might not have come up in the past.<\/p>\n
To get you started on the policy refresh, here are some questions\/scenarios that you should prepare BEFORE<\/strong> it falls upon your social marketing team.<\/p>\nWe’ll wrap up this month’s roundup with Matt Cutts letting us know why a new page’s ranking changes over time.<\/p>\n
\n \n
This is the written version of my presentation. I gave it at the famous SEO Campixx conference in Berlin, Germany. The conference lasted two days. There were 130 presentations.<\/p>\n
These were divided into 10 tracks. This allowed for many detailed talks in one weekend. If you speak German, or understand it like me, I recommend getting a ticket for next year!<\/p>\n Over the past few months, I attended industry events. These were in Europe and the United States. During this time, I had in-depth conversations. I spoke with many SEO professionals. These were from SEO firms of all sizes.<\/p>\n We talked about their challenges. These included selling, delivering, and showing SEO results to clients. There were many common themes and trends.<\/p>\n However, one SEO challenge stood out. Reporting keyword position improvements is pointless. You must also include keyword visits and conversion data.<\/p>\n Your website’s search engine ranking is important. It significantly affects getting potential clients. Therefore, a complete SEO audit is important. Identify the obstacles preventing top rankings.<\/p>\n Also, find opportunities to improve performance. Here are twenty (20) best practices. These will ensure you meet top SEO requirements.<\/p>\n As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobile\u2013friendly website is becoming essential.<\/p>\n Mobile sales have already overtaken desktop sales, and mobile Internet usage is predicted to overtake desktop internet usage by 2014. It is only logical that mobile search will overtake desktop search at some point in the near future as well.<\/p>\n SEO or Search Engine Optimization is a tenuous tactic used by businesses big or small all over the web. When executed well, a website can propel to the first page of the major search engines, putting the business in the line of sight of the consumer when they\u2019re already searching for a product or service.<\/p>\n Does your content strategy have a team leader? It should.\u00a0 When I first wrote about the characteristics of a strong content strategy in\u00a0Content Criminal Minds: Why Your Content Needs a BAU<\/span>, I introduced you to Aaron Hotchner, the team\u2019s leader.<\/p>\n People know him for making sure the team meets its goals. He keeps everyone focused and ensures everything gets done. It\u2019s a big job, but he does it with a devoted, professional air.<\/p>\n Or they\u2019ll bring up Hangouts and Hangouts on Air as useful, free communication and broadcasting tools. And more and more brands are finding creative uses for Google+ Communities.<\/p>\n We created an infographic. It highlights the 2013 content marketing landscape. If you didn\u2019t know, content marketing includes many elements. These range from analytics to content generation. T<\/p>\n hey also include SEO to social media. As a leading UK content marketing company, we wanted to create an informative infographic. It shows how all these important areas work together.<\/p>\n The State of the Media: Social Media Report 2012 by Nielsen shows interesting facts. In 2012, people accessed social media accounts from their Smartphone as compared to previous years.<\/p>\n While Facebook mobile access increased by 85 percent, Pinterest mobile users increased 4225 percent; in the same way, Twitter and LinkedIn mobile users increased by 140 percent and 114 percent respectively.<\/p>\n One of the first things I learned, almost 2 years ago when I took the plunge into Social Media with Buffer, was that things weren\u2019t very defined yet.<\/p>\n Their guiding metrics and studies are really just in their beginning phase and a lot is still quite vague. To help make things a tiny bit more clear, I thought it might be helpful to collect 10 of the most interesting social media studies and see what we can best learn from them.<\/p>\n Chances are, your company has a social media policy. Whether HR buries it in the back of a handbook or understanding all the rules requires a full day of rigorous training, almost everyone has some form of dos and don\u2019ts when it comes to the social space.<\/p>\n However, as social media evolves at a lightning speed, it becomes increasingly pertinent to address issues that might not have come up in the past.<\/p>\n To get you started on the policy refresh, here are some questions\/scenarios that you should prepare BEFORE<\/strong> it falls upon your social marketing team.<\/p>\n We’ll wrap up this month’s roundup with Matt Cutts letting us know why a new page’s ranking changes over time.<\/p>\nSEO Audit Checklist: 20 Tasks that Every Website Owner Shouldn\u2019t Forget About<\/h2>\n
3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy<\/a><\/h2>\n
Content Marketing<\/h1>\n
Google Author Rank and Authorship: What We Know So Far<\/a>\/h2>
\nBy now (I hope!) most businesses realize that Google Plus is not only here to stay but offers a number of distinct benefits from a marketing standpoint. Many will mention the effect of Google+ on SEO (Google Search).<\/p>\nThe Content Marketing Landscape Infographic<\/a><\/h2>\n
Social Media<\/h1>\n
The 7 Most Interesting Social Media Studies and What to Learn from Them<\/a><\/h2>\n
\n