{"id":1811,"date":"2014-06-03T19:08:33","date_gmt":"2014-06-03T19:08:33","guid":{"rendered":"https:\/\/www.aseohosting.com\/blog\/?p=1811"},"modified":"2025-03-01T10:32:17","modified_gmt":"2025-03-01T10:32:17","slug":"seo-content-marketing-social-media-may-2014","status":"publish","type":"post","link":"https:\/\/www.aseohosting.com\/blog\/2014\/06\/seo-content-marketing-social-media-may-2014\/","title":{"rendered":"SEO, Content Marketing, and Social Media: The Best of May 2014"},"content":{"rendered":"\n<p>In last month&#8217;s roundup we declared that it had been a calm month in the world of SEO, that &#8220;there were no major Matt Cutts declarations or Google updates that sent the industry scrambling.<\/p>\n\n\n\n<p>&#8221; Then, about two weeks ago, Mr. Cutts fired off this tweet, &#8220;<a href=\"https:\/\/twitter.com\/mattcutts\/status\/468891756982185985\">Google is rolling out our Panda 4.0 update starting today<\/a>.&#8221; So that was pretty major.<\/p>\n\n\n\n<p>However, the Panda updated wasn&#8217;t the only news in May, so we&#8217;ve rounded up the best of the rest from the worlds of social media, content marketing and SEO for your convenience. <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Enjoy, and if you&#8217;re looking for the same great content the rest of the month, don&#8217;t forget to check in with us on <a href=\"https:\/\/twitter.com\/aseohosting\">Twitter<\/a>, <a href=\"https:\/\/www.facebook.com\/aseohosting\">Facebook<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SEO<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/econsultancy.com\/blog\/64818-a-prioritised-web-development-site-migration-seo-checklist#i.3cbih1r8ifk2tp\">A Prioritized Web Development &amp; Site Migration SEO Checklist<\/a><\/h3>\n\n\n\n<p>My friend and ex-colleague Modestos Siotos has written an authoritative piece on site migration over on the Moz blog and there\u2019s no way I even want to go anywhere near improving on that.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/mashable.com\/2014\/05\/13\/right-to-be-forgotten-europe-google\/\">What Europe&#8217;s &#8216;Right to Be Forgotten&#8217; Means for Google (and You)<\/a><\/h3>\n\n\n\n<p>Should the Internet forget? Do people have the right to have outdated, inaccurate, perhaps embarrassing information about them removed from the web?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5 Steps To Prevent Getting Hit By A Google Panda Update<\/h3>\n\n\n\n<p>Not so long ago, you might have dismissed the idea of writing high-quality content and making your website easily accessible because everyone else was in the race of getting to the first spot in the search results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.forbes.com\/sites\/timworstall\/2014\/05\/21\/evolution-in-action-googles-new-panda-4-0-rollout\/\">Evolution In Action; Google&#8217;s New Panda 4.0 Rollout<\/a><\/h3>\n\n\n\n<p>Google just announced Panda 4.0. This is the latest upgrade to its search engine system. This system spiders and ranks websites. Consequently, this move is likely to cause concern. Lower-level players in the web traffic ecosystem will feel apprehension.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/highspeedinternet.com\/blog\/technology\/how-googles-algorithm-silences-minority-opinions\">How Google\u2019s Algorithm Silences Minority Opinions<\/a><\/h3>\n\n\n\n<p>Google\u2019s influence on society is both unparalleled and poorly understood. At last count in September of 2013, the company served over 3 billion searches per day. Most of us use Google, and we\u2019re far more likely to click the top few results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.huffingtonpost.com\/jonathan-long\/startup-seo-how-to-get-th_b_5366259.html\">Startup SEO: How to Get the Ball Rolling on a Limited Budget<\/a><\/h3>\n\n\n\n<p><span id=\"hs_cos_wrapper_post_body\" class=\"hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text\" data-hs-cos-general-type=\"meta_field\" data-hs-cos-type=\"rich_text\">Search Engine Optimization (SEO) can be a complete nightmare if you are a new startup. The majority of new startups know that SEO contributes to online success but many do not fully understand how to develop an effective SEO strategy.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.smallbusiness.co.uk\/running-a-business\/technology-in-business\/2463867\/pandas-and-penguins-an-ecommerce-entrepreneurand39s-lesson-in-seo.thtml\">Pandas and Penguins: An eCommerce Entrepreneur&#8217;s Lesson in SEO<\/a><\/h3>\n\n\n\n<p>In the wake of the latest Google update that could be potentially damaging to page rankings, Ben Wilson discusses the SEO tactics for small businesses to be mindful of.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.fastcompany.com\/3030721\/the-homepage-is-dead-long-live-the-homepage\">The Homepage Is Dead! Long Live The Homepage!<\/a><\/h3>\n\n\n\n<p>When the New York Times\u2019s plummeting homepage traffic numbers were revealed last week, the Internet again declared the homepage dead. But that may not be so true.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Content Marketing<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/marketingland.com\/say-hello-content-marketing-stack-82857\">Say Hello To The Content Marketing Stack<\/a><\/h3>\n\n\n\n<p>You know about ad stacks, right? Well, get ready for the next big thing. It&#8217;s the content marketing stack.<\/p>\n\n\n\n<p>There\u2019s no single or easy way to become a star writer. Indeed, even great authors and famous bloggers had trouble becoming successful. Writing compelling content is never a simple process.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"828\" height=\"552\" src=\"https:\/\/www.aseohosting.com\/blog\/wp-content\/uploads\/2025\/04\/Maximizin-Content-Impact.webp\" alt=\"Maximizing Content Impact\" class=\"wp-image-3669\" style=\"width:583px;height:auto\" srcset=\"https:\/\/www.aseohosting.com\/blog\/wp-content\/uploads\/2025\/04\/Maximizin-Content-Impact.webp 828w, https:\/\/www.aseohosting.com\/blog\/wp-content\/uploads\/2025\/04\/Maximizin-Content-Impact-300x200.webp 300w, https:\/\/www.aseohosting.com\/blog\/wp-content\/uploads\/2025\/04\/Maximizin-Content-Impact-768x512.webp 768w, https:\/\/www.aseohosting.com\/blog\/wp-content\/uploads\/2025\/04\/Maximizin-Content-Impact-624x416.webp 624w\" sizes=\"auto, (max-width: 828px) 100vw, 828px\" \/><figcaption class=\"wp-element-caption\">Maximizing Content Impact<\/figcaption><\/figure>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.prdaily.com\/Main\/Articles\/16375.aspx\">101 Different Types of Content<\/a><\/h3>\n\n\n\n<p>We keep hearing it over and over again: \u201cContent is King. Content is King.\u201d And it\u2019s true. Content is the single best way to drive people to your website today.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.socialmediaexaminer.com\/linkedin-content\/\">How to Develop a LinkedIn Content Strategy<\/a><\/h3>\n\n\n\n<p>Do you have a LinkedIn content strategy? Furthermore, do you want to maximize how many people see your content on LinkedIn? If you reach LinkedIn users with professional and valuable content, your content will stand out. As a result, these users will likely be closer to forming a business relationship with you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/contentmarketinginstitute.com\/2014\/05\/keep-facebook-viable-content-marketing-platform\/\">How to Keep Facebook Viable as a Content Marketing Platform<\/a><\/h3>\n\n\n\n<p>If you listen to a lot of the commentary about social media these days, you\u2019re probably hearing a lot about how Facebook brand pages are becoming less valuable for content marketing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Social Media<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.inc.com\/erik-sherman\/facebook-zero-organic-reach-might-help-marketing.html\">The Truth About How Many People Really See Your Facebook Posts<\/a><\/h3>\n\n\n\n<p>Want to panic a bunch of marketers? Tell them that the strategy they&#8217;ve used and obsessively focused on for the past few years is a dud. That when they thought they could get something for nothing, they were ultimately wrong.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.clickz.com\/clickz\/column\/2342211\/7-legitimate-ways-that-social-media-impacts-seo\">7 Legitimate Ways That Social Media Impacts SEO<\/a><\/h3>\n\n\n\n<p>If you ask 10 different people in the digital marketing industry whether social media impacts SEO, you&#8217;ll get 10 different answers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/searchenginewatch.com\/article\/2343866\/How-BuzzFeed-Piggybacked-on-Mobile-Social-to-Quickly-Build-a-Massive-Audience\">How BuzzFeed Piggybacked on Mobile &amp; Social to Quickly Build a Massive Audience<\/a><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.digitaltrends.com\/mobile\/your-incriminating-selfies-on-snapchat-werent-deleted\/\">Surprise! Your Incriminating Selfies on Snapchat Weren\u2019t Deleted After All<\/a><\/h3>\n\n\n\n<p>A court settlement involved Snapchat. This settlement reinforced an idea. There is no real privacy on the Internet. Snapchat is a popular messaging app. It promised users that photos and videos would disappear forever. However, it was forced to settle with the Federal Trade Commission. The allegations were about misleading consumers. They also involved misusing customer data.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"http:\/\/www.searchenginejournal.com\/7-ways-use-custom-audiences-facebook-ppc\/106959\/\">7 Ways to Use Custom Audiences With Facebook PPC<\/a><\/h3>\n\n\n\n<p>The typical question of a person approaching Facebook advertising is: What audience maximizes my profit? The answer is: \u201cthe audience you tested and converted profitably.&#8221;<\/p>\n\n\n\n<p>We&#8217;ll finish up this month&#8217;s roundup with Matt Cutts answering the important question, &#8220;How much wood could a Matt Cutts cut if a Matt Cutts could cut wood?&#8221;<\/p>\n\n\n<p><div class=\"lazy-youtube\" data-id=\"_FxsDywrADA\">\n            <img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/_FxsDywrADA\/hqdefault.jpg\" alt=\"YouTube Video\" loading=\"lazy\" \/>\n            <button class=\"play-button\" aria-label=\"Play video\"><\/button>\n        <\/div><\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In last month&#8217;s roundup we declared that it had been a calm month in the world of SEO, that &#8220;there were no major Matt Cutts declarations or Google updates that sent the industry scrambling. &#8221; Then, about two weeks ago, Mr. Cutts fired off this tweet, &#8220;Google is rolling out our Panda 4.0 update starting [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3674,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[231],"tags":[],"class_list":["post-1811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-monthly-content-roundups"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/posts\/1811","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/comments?post=1811"}],"version-history":[{"count":19,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/posts\/1811\/revisions"}],"predecessor-version":[{"id":3099,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/posts\/1811\/revisions\/3099"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/media\/3674"}],"wp:attachment":[{"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/media?parent=1811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/categories?post=1811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aseohosting.com\/blog\/wp-json\/wp\/v2\/tags?post=1811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}