AI Citation Volatility: Why Your Site Disappears From AI
Listen to Podcast Introduction: The Ground is Shifting Everyone’s obsessed with rankings. Page one or bust, right? But that’s just it—rankings are no longer the only game in town. Thanks to Large Language Models (LLMs) like Google AI Mode, Perplexity, and ChatGPT, the battleground for visibility has moved. And here’s the kicker: what gets cited…
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Five Tips For Making Your Site More Navigable
That’s no longer the case. Google updates its algorithms. Each update makes search smarter. It understands what users like. Social media drives much web traffic. People share interesting pages. They share on Reddit, Facebook, or Twitter. Not surprisingly, this has…
SEO, Content Marketing, and Social Media: The Best of May 2014
In last month’s roundup we declared that it had been a calm month in the world of SEO, that “there were no major Matt Cutts declarations or Google updates that sent the industry scrambling. ” Then, about two weeks…
Debunking The Ten Most Common Myths About SEO
Like any field with a technical aspect, search engine optimization plays host to a wide range of different misconceptions, half-truths, and falsehoods. With digital marketing in particular, this problem is exacerbated by the fluid and rapidly-changing nature of…
SEO, Content Marketing, and Social Media: The Best of April 2014
This past month seemed fairly calm from an SEO point of view. There were no major Matt Cutts declarations or Google updates that sent the industry scrambling. In the world of social media and content marketing, LinkedIn continues to…
